EDUCATION
PR & MARKETING
We know education
With more than 25 years of experience, Michael Cravotta has quietly earned a reputation as one of the best school public relations professionals in the Northeast. He has worked with dozens of school districts and educational organizations over the past two decades on.
Some of the services offered:
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Digital and print newsletters
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Video production
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Year-round communications programs
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Budget and bond issue campaigns
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Research-based referenda development
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Social media management and analytics
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Crisis communications
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Media relations
Michael and F19m are known for: communication that is direct, professional, dynamic, and graphically powerful; the ability to distill and simplify complex subject matter into easy-to-understand language; and a passion for delivering quality service and attaining demonstrable results.
A distinct voice in K-12 communications, Michael has been honored numerous times by the National School Public Relations Association and the New York School Public Relations Association, and by the New Jersey State School Boards Association.
Public relations is the distinctive management function which helps establish and maintain mutual lines of communication, acceptance, and cooperation between an organization and its publics.
~ Rex Harlow
You can't afford to do it?
You can't afford NOT to do it.
Education is constantly under attack. If you're not providing information or positive communication, the voices and rumors of your critics are the only things that will be heard. And in this digital age, criticism can be fast and relentless.
But here's the real bottom line: At the end of the day, all that matters is that school districts are producing smart, capable, and well-rounded young adults who are ready to take on the challenges of college and the job market. To do that, you need the support and engagement of parents and the community. They need to feel that they are informed and valued partners in the educational process.
That's not going to happen by chance.
CASE STUDIES
A good example has twice the value of good advice.
~ Albert Schweitzer
